Six landing page templates
Same content, six looks. Switch templates in one click, keep your copy.
Find out if anyone will pay before you write the code.
Publish a waitlist page, run your discovery calls and test your pitch. Your evidence tells you whether to build.
Gut-check your idea
Drag the sliders to match where you are today.
0
out of 100
A simplified version of the scoring inside the app. Want a deeper check? Try the free startup idea validator.
Waitlist pages
Signup perks
Referral links
Discovery calls
Pitch tests
PMF score
Competitor map
Interview log
AI coaching
CSV export
Most ideas do not fail at launch. They fail six months earlier, on the day the founder decided not to ask anyone.
Friends say they love it. Strangers with the problem tell you the truth, and the best ones pay before it exists. IdeaLaunchLab is the workspace for getting that answer.
The product
From a hunch to a yes or no, in four moves.
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1/4
Publish a waitlist page
Pick one of six templates, write your promise and go live on your own link. Offer a perk to the top of the list.
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2/4
Talk to 50 people
Log every discovery call with its outcome. Your would-pay rate and pre-payments add up as you go.
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3/4
Find the line that lands
Say three one-liners out loud. Log who lit up and who looked confused. The winner becomes your headline.
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4/4
Read the signals
The "very disappointed" survey, referrals and organic growth roll into one score that tells you when to build.
Waitlists that grow themselves.
Promise a perk to the top 100. Every subscriber can move up by answering your questions or inviting friends, so your page spreads and your research fills in while you sleep.
- Signup perkEarly access, a founding discount or a free resource.
- Answers to move upUp to three questions you write, saved on each subscriber.
- Personal referral linksEach friend who joins moves the referrer up the list.
A visitor just joined. Their place in line:
#143
spots from early access + 40% off
Perk unlocked: early access + 40% off for life
Worried someone will steal your idea?
It's the most common reason founders stay quiet. It's also the most expensive one.
An idea is the easy part.
Plenty of people have already had your idea. Very few will spend months talking to customers, shipping and fixing. That work is your edge, and a landing page does not give it away.
Validation needs strangers.
An idea nobody hears about cannot earn a signup, a call or a pre-payment. Every week in stealth is a week without evidence.
The fastest learner wins.
Google was not the first search engine and Facebook was not the first social network. They won by learning from their users faster than everyone else.
See what founders are building
Share it, learn faster, and let your execution do the protecting.
The rest of the kit.
0-100
Validation score
Every project scored on the evidence you have collected so far.
Competitor map
Their weakness, their price, your angle.
Interview log
Pain level, would-pay and tags on every conversation.
AI coaching
Ask what to do next. It reads your project and suggests the next validation step.
Your list is yours
Export subscribers, ranks, referrals and answers to CSV any time.
- Unlimited landing pages
- Waitlist and CSV export
- Signup perks and referral links
- Questions to move up the list
- Discovery call tracker
- Pitch A/B testing
- PMF dashboard and survey
- Competitors and interviews
- Validation score
- AI coaching
Questions founders ask.
What is IdeaLaunchLab?
IdeaLaunchLab is a validation workspace for solo founders and indie hackers. It combines a landing page builder, a waitlist with signup incentives, a discovery call tracker, pitch A/B testing, competitor and interview logs, and a product-market fit dashboard, so you decide whether to build an idea based on evidence.
How do I validate a SaaS idea before building it?
Publish a landing page that describes the outcome and measure signups. Then run customer discovery calls, test which one-line pitch makes people lean in, and ask the most interested people to pre-pay. Pre-payments are the strongest signal that an idea is worth building. IdeaLaunchLab tracks each of these steps.
Is IdeaLaunchLab free?
Yes. Every feature is free during the beta, with unlimited projects and landing pages. No credit card is required to sign up.
Do I need to know how to code?
No. You choose one of six landing page templates, fill in your headline, benefits and call to action, and publish. The page is live on its own URL in a few minutes.
How does the waitlist help my page spread?
You can offer a perk to the top of your waitlist. Every subscriber gets a personal referral link and can move up by inviting friends or by answering up to three questions you write. You get more signups and real customer research at the same time.
What counts as a validated idea?
Each project gets a 0-100 validation score from your published page, signups, interviews, how many people say they would pay, and your competitor research. The product-market fit dashboard adds the Sean Ellis survey, referrals and organic growth. Pre-payments from strangers are the clearest reason to build.
Two weeks of evidence beats six months of code.
Start free
Your first page can be live before lunch.